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Meet our passionate team
of travel industry experts

Who we are and what we do

About Us

Hills Balfour was established in 1998 and has since become the UK’s premium travel representation and PR consultancy. Today, the agency offers a globally recognised representation service specialising in PR, sales and marketing, consumer marketing, social networking, MICE services and brand development of leading travel and tourism companies with a specific focus and expertise on tourist boards, tour operators, hotels and airlines.

From New York to Las Vegas, Kenya to Queensland, Puerto Rico to Mauritius, we represent some of the world’s leading destinations. We develop creative campaigns and educate the UK travel trade and media to make sure our clients' products are always well placed for success. Using our brand knowledge and fundamental understanding of our clients, we work as a team to provide quality representation and PR, supported by in-depth research and a wealth of experience in the travel industry.


Our strengths lie in our core areas: representation, PR, consumer marketing, digital PR and social networking, MICE and crisis management. By taking an innovative approach to travel representation based on sound reasoning, we are able to capture the imagination of the media and our clients' target audiences. We offer stand-alone service as well as integrated campaigns to promote our clients on multiple platforms and in creative ways. Once we know your organisation inside out, we create plans customised to your needs that will ensure that your business travels further. 

Hills Balfour works closely with all clients to develop challenging yet realistic performance measures to ensure the best possible results in line with your Key Performance Indicators and overall objectives. We take pride in our work and thrive on seeing tangible results from our marketing and PR campaigns, as well as facilitating a brand's speedy recover from an unforeseeable crisis to ensure return on investment goes far beyond expectations.


Rachel Walker

What I have done…
I graduated from the University of St Andrews in 2012 with a MA in Geography, specialising in Sustainable Tourism. After leaving university, I spent four months travelling to Hong Kong, Australia, Fiji, New Zealand and the US before gaining experience in the PR and events industries in London and moving to New York.