TEL: +44 (0)207 593 1700 | EMAIL:info@hillsbalfour.com

Latest press releases from our clients

Qatar Tourism Authority to attend Arabian Travel Market 2017 ( 20 April 2017 )

QTA Heads to Arabian Travel Market with 38 Partners

Officials to discuss sustainable tourism with regional tourism ministers ahead of World Tourism Day celebration in Qatar

QTA, Qatar Airways to announce new initiative at ATM

 
Qatar Tourism Authority (QTA) and its partners return to the Arabian Travel Market (ATM) next week with the largest delegation to represent the country at the renowned travel industry event. The delegation comprises of 38 hotels, tour operators and other industry service providers; a 26% increase in Qatar’s participants compared to last year.

As the Middle East’s leading platform for travel and tourism industry members, ATM presents the ideal opportunity for Qatar to highlight the latest developments in its tourism industry, and showcase its newest tourism and hospitality offerings.
 
Visitors to Qatar’s stand (ME2010) will be invited to sample Qatar’s heritage through experiential activities in addition to learning about the country’s top quality luxury accommodation, cultural attractions, family entertainment, festivals and events, as well as great shopping, dining and leisure options. In addition, QTA and Qatar Airways will announce a new initiative that is designed to attract more stopover passengers and facilitate their stay.
 
“2016 was an important year for policy developments in Qatar, particularly visa facilitation, and we are keen to share the fantastic opportunities created by streamlined access to our destination with visitors and trade partners at this highly-attended event,” commented Hassan Al Ibrahim, Chief Tourism Development Officer at QTA. “We are delighted to have a large cohort of partners from the private sector with us to showcase Qatar’s increasingly diverse tourism offering.” 
 
QTA officials will also be participating in high-level forums, including the UN World Tourism Organisation (UNWTO) & ATM Ministerial Forum on tourism's contribution to sustainable and inclusive economic growth and diversification in the MENA region.
 
“As we prepare to host the official celebration of the UNWTO World Tourism Day under the theme “Sustainable Tourism – A Tool for Development”, it is particularly important to begin this discussion with our partners,” added Al Ibrahim. “Through a series of World Tourism Day events that will be held in Doha in September, we will be exploring with our partners across the region how plans for tourism in our countries can be rooted in sustainability, to ensure they meet the needs of our society today, tomorrow, and for generations to come.”
 
Arabian Travel Market is being held this year from 24 to 27 April 2017, bringing together over 2,800 products and destinations from around the world to more than 26,000 buyers and travel trade visitors. ATM is one of six annual, business to business events held across four continents as part of the World Travel Market events. Now in its 24th year, it generates more than $2.5 billion worth of travel industry deals and attracts nearly 40,000 travel professionals, government ministers and international press.
 


  – Ends –
 
The following partners will be represented on the Qatar stand:
 
1.            Grand Hyatt
2.            Mandarin Oriental
3.            Sheraton Resort & Convention Centre
4.            Oryx Rotana
5.            Hilton Double Tree
6.            Zubarah Hotel
7.            The Torch
8.            Ezdan Hotel
9.            Intercontinental The Beach        
10.          Mondrian Hotel
11.          Intercontinental The City
12.          Crown Plaza
13.          Holiday Villa Hotel & Residency City Centre Doha                             
14.          Warwick Doha Hotel
15.          Plaza Inn Doha
16.          Qatar National Convention Centre
17.          Movenpick West Bay
18.          Qatar Ventures
19.          La Cigale Hotel  
20.          Sky Group
21.          Marriott Marquis City Centre Hotel Doha
22.          Middle East Adventure
23.          Amari Doha
24.          Qatar International Adventures
25.          Doha Marriott  
26.          Unique Choice
27.          Retaj Al Rayyan
28.          FAL Travel
29.          Century Hotel   
30.          Gulf Adventure
31.          The St Regis Doha           
32.          Travel Designer WLL
33.          Four Seasons
34.          Arabian Adventures
35.          Concord Hotel
36.          Arab Destination
37.          Regency Holidays
38.          Kempinski Marsa Malaz
 
 
For more information on Qatar visit: www.visitqatar.qa
 
About Qatar Tourism Authority (QTA)
Long-recognised by the country’s leadership as an avenue to further Qatar’s development, tourism has been designated a priority sector by the government. Qatar Tourism Authority’s mission is to firmly establish Qatar on the global map as a world-class tourism destination with deep cultural roots. In 2014, QTA launched the Qatar National Tourism Sector Strategy (QNTSS), which seeks to diversify the country’s tourism offering and increase the sector’s contribution to Qatar’s economy by 2030.
 
QTA works in partnership with public and private stakeholders to achieve this mission by planning, regulating and promoting a sustainable and diverse tourism industry.
 
As part of its planning efforts, QTA identifies types of tourism products and services that will contribute to the Qatar tourism experience, and works to attract investment for their development.
 
Regulation efforts involve ensuring tourism sector establishments operate at the highest standards while perpetuating Qatar’s culture.
QTA promotes Qatar as a destination around the world, through its destination branding, international representation and participation at trade shows, and by developing a rich calendar of festivals and events. With a growing international presence, QTA’s representative offices in London, Paris, Berlin, Milan, Singapore, Riyadh, Istanbul and New York support QTA’s promotion efforts.
 
Since launching QNTSS, Qatar has welcomed over 9 million visitors, and achieved an average annual growth in arrivals of 11.5% between 2010-2015. The economic impact of the tourism sector in Qatar is becoming increasingly visible with 2015 estimates showing a total impact on Qatar’s total GDP of 4.4%.
 
For further information, please contact:
Qatar Tourism Authority UK Press Office
Tel:                         +44 207 593 1741
Email:    UK-PR@visitQatar.qa  
Website:              www.visitQatar.qa
 

TESTIMONIAL

Hills Balfour releases are always worth reading. Their launches and press trips have been the most enjoyable, and the most imaginative. I have no hesitation  in recommending them as one of the best travel PR agencies I deal with.

Wendy Gomersall,
Freelance travel writer

More

MEET THE TEAM

Rebecca Gregory

What I have done...
I graduated from the University of Kent in 2012 with a BA in English Literature and Classical and Archaeological Studies.  After leaving university and travelled around Thailand and was then lucky enough to land a three-month internship at the Ted Baker Head Office, where I worked within the international wholesale team working primarily with Greek, French and Dutch clients. I particularly enjoyed working with international clients and it gave me great experience which I could move forward to Hills Balfour.

More